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Paul Couvrette

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WHY HOME STAGING MAKES DOLLARS & SENSE


It is well known that a Seller needs to have a competitive edge to get their house sold quickly and for top dollar in today's market.

It is for this reason, many savvy Sellers are turning to Professional Home Stagers to help them accomplish just this.

Once a home goes on the market, it becomes a Product. How this product is showcased or marketed, will affect the selling price, as well as the time it takes to sell.

Professional Home Stagers focus on increasing profit for the Sellers by creating a desirable product for the Buyers.

Staging is more than decorating, de-cluttering and cleaning up.

A Professional Home Stager has a talent to remove the Seller's personal stamp of ownership, and replaces it with a strategic marketable display of interior and exterior staging that motivates the Buyer to MAKE AN OFFER!

Buyers do not want to see how the Sellers live, they are looking at the total house, each room, how they see this house with their own furnishings, as well as outside, front and back gardens, patio, etc.

Buyers look at the house as their own and do not want to be overwhelmed with lots of the Sellers stuff. Buyers want to see living spaces.

A vacant home can be difficult to sell. Buyers need the help of furniture and styling to (help visualize being at home, calling it their home) give them the feeling of wanting to own the home. Professional Home Stagers can provide Sellers with furniture and accessories to rent while the home is being shown.

Staged homes always look better in photos too, especially on the internet. Buyers want to look at the property, not the stuff! Today, savvy Buyers look on the internet first, before going to view physically. Time is a commodity to everyone!

If a Buyer loves what they see on the internet, once they view the home, and there is an emotional connection, it is bought and sold!

The Seller moves the home quickly and for top dollar, the Buyer gets a home that they love, and is move in ready!

There are many articles on do it yourself (DIY) to do list on how to stage a home, but how many Sellers really know how to do it and what to look for or have the time.

A Professional Home Stager/Designer views a Sellers home like a prospective Buyer, so an emotionally unattached eye can transform the home into a marketable commodity and sell for a higher equity.

Two important components is selling your house for top dollar and fast - have it staged by a professional and list with the right agent!

Written by Renée Bates, RENÉE BATES DESIGNS.COM Ottawa's Leading Home Staging Company Copyright 2009 Renée Bates Designs

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